Across two activations for Red Bull BC One, we applied the language of trading cards to create physical objects that honor breakers and elevate their achievements.
Across two activations for Red Bull BC One, we applied the language of trading cards to create physical objects that honor breakers and elevate their achievements.
Disclaimer: This project was realized during my time as Senior Graphic Designer at Chaka2.
Disclaimer:This project was realized during my time as Senior Graphic Designer at Chaka2.
Client
Red Bull
Field
Dance / Sport Event
Services
Event Branding
Brand Application
Product & Collectible Design
Print & Packaging Design
Experiential Design
BC One Camp Japan — Winner’s Trophy Card
For Red Bull BC One Camp Japan, we designed and produced an oversized trading card as the winner’s trophy, transforming victory into a bold, collectible statement. Inspired by trading card culture, the piece elevated the champion to icon status, blending street energy with premium materials. The result was a physical symbol of achievement made to be displayed, not just won.
BC One World Final Tokyo — Wildcard Trading Cards
For the Red Bull BC One World Final in Tokyo, we created 24 standard-size trading cards—one for each wildcard breaker—hidden inside immersive welcome boxes. Each card turned the breaker into a collectible character, celebrating individuality while reinforcing a shared visual language. Designed to be traded, kept, and hunted, the cards extended breaking culture beyond the stage into a tangible fan experience.
